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The Subcorpus of Advertising Texts is an electronic database comprising 150,000 word usages and reflecting contemporary advertising discourse; it is a digital resource that integrates, within a unified framework, advertising texts presented in streets, public transport, retail venues, mass media, and the Internet in the era of modern information technologies; it constitutes an indispensable empirical base for researchers of advertising texts and for those seeking to examine the current profile of Kazakh advertising. Welcome to a systematic digital tool that reveals the distinctive features of the functioning of the Kazakh language in the advertising space and demonstrates the present state of Kazakh advertising!

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